Gartner-如何建立和管理数字工作场所影响力网络（英）-2023-10页_168kb

G00790292: How to Build and Manage a Digital Workplace Influencers Network

This Gartner research outlines how to create and sustain a network of digital workplace influencers to improve employee technology adoption and digital dexterity. The approach involves three key steps: recruiting influencers who are willing and capable, empowering them through training and resources, and evaluating their performance through metrics and gamification. Influencers act as peer advocates, helping bridge gaps in IT support and fostering organizational change. Key findings from the 2022 Gartner Digital Worker Survey highlight that digital workers prefer peer help, and measures like competitions and digital badges can boost engagement. Building this network scales employee enablement, leading to measurable improvements in productivity and technology usage, with reported benefits such as reduced time spent on tech issues.