CLIK-2018年全球邮轮游客消费者调查(英文)-2019.10-6页_678kb
报告摘要
2018 Global Passenger Report Summary
Core Content
The 2018 Global Passenger Report provides an overview of the passenger volume trends across different regions and countries, as well as insights into average passenger age and cruise duration. The data reflects the performance of the cruise industry in terms of growth and decline across various markets and routes.
Passenger Volume Trends (in Thousands)
Global Passenger Volume
- 2016: 25,155 K
- 2017: 26,716 K (6.2% increase)
- 2018: 28,515 K (6.7% increase)
The global passenger volume continued to grow in 2018, showing a consistent upward trend over the past two years.
Source Passenger Regions
| Region | 2016 (K) | 2017 (K) | 2018 (K) | Change (2017-2018) |
|---|---|---|---|---|
| North America | 12,403 | 13,019 (5.0%▲) | 14,240 (9.4%▲) | |
| Western Europe | 6,344 | 6,516 (2.7%▲) | 6,731 (3.3%▲) | |
| Asia | 3,370 | 4,052 (20.3%▲) | 4,240 (4.6%▲) | |
| Australia/NZ/Pacific | 1,370 | 1,434 (4.7%▲) | 1,460 (1.8%▲) | |
| South America | 791 | 799 (1.0%▲) | 883 (10.5%▲) | |
| Scandinavia/Iceland | 241 | 229 (-4.8%▼) | 225 (-1.8%▼) | |
| Eastern Europe | 205 | 192 (-6.0%▼) | 213 (10.9%▲) | |
| Africa | 144 | 151 (4.8%▲) | 154 (1.9%▲) | |
| Middle East/Arabia | 112 | 104 (-7.7%▼) | 111 (6.6%▲) | |
| Caribbean | 50 | 54 (8.7%▲) | 56 (3.1%▲) | |
| Central America | 39 | 51 (30.3%▲) | 47 (-8.3%▼) |
- Asia showed the most significant growth in 2017 and continued to grow in 2018.
- North America and South America also experienced notable increases, particularly in 2018.
- Scandinavia/Iceland, Eastern Europe, and Middle East/Arabia saw declines in passenger volume, though some regions showed recovery in 2018.
Top Countries by Passenger Volume
| Country | 2016 (K) | 2017 (K) | 2018 (K) | Change (2017-2018) |
|---|---|---|---|---|
| United States | 11,392 | 11,944 (4.9%▲) | 13,091 (9.6%▲) | |
| Mainland China | 2,113 | 2,397 (13.4%▲) | 2,357 (-1.6%▼) | |
| Germany | 2,018 | 2,169 (7.5%▲) | 2,233 (3.0%▲) | |
| UK & Ireland | 1,960 | 1,971 (0.5%▲) | 2,009 (2.0%▲) | |
| Australia | 1,281 | 1,333 (4.1%▲) | 1,345 (0.9%▲) | |
| Canada | 865 | 921 (6.5%▲) | 971 (5.4%▲) | |
| Italy | 751 | 769 (2.5%▲) | 831 (8.0%▲) | |
| Spain | 480 | 510 (6.4%▲) | 530 (3.9%▲) | |
| France | 554 | 504 (-9.1%▼) | 521 (3.4%▲) | |
| Brazil | 465 | 445 (-4.2%▼) | 510 (14.6%▲) | |
| Taiwan Region | 299 | 374 (24.8%▲) | 391 (4.7%▲) | |
| Singapore | 214 | 267 (24.4%▲) | 373 (39.9%▲) | |
| Japan | 207 | 255 (22.9%▲) | 266 (4.5%▲) | |
| Hong Kong | 127 | 230 (80.6%▲) | 250 (8.6%▲) | |
| India | 148 | 172 (16.1%▲) | 221 (28.1%▲) | |
| Argentina | 163 | 178 (9.1%▲) | 187 (4.9%▲) | |
| Mexico | 142 | 149 (4.8%▲) | 174 (16.6%▲) | |
| Switzerland | 147 | 152 (3.2%▲) | 154 (1.5%▲) | |
| Malaysia | 100 | 188 (87.8%▲) | 150 (-19.9%▼) | |
| South Africa | 132 | 140 (6.7%▲) | 143 (2.1%▲) | |
| Austria | 125 | 130 (3.5%▲) | 136 (4.8%▲) | |
| Netherlands | 104 | 110 (5.9%▲) | 113 (2.2%▲) | |
| New Zealand | 86 | 98 (13.5%▲) | 112 (14.7%▲) | |
| Norway | 111 | 104 (-6.8%▼) | 101 (-2.7%▼) |
- United States was the largest source market, with continued growth.
- Hong Kong and Singapore saw significant increases in 2017, but Hong Kong declined slightly in 2018.
- Malaysia had a sharp increase in 2017, followed by a decline in 2018.
- Norway experienced a decline in both 2017 and 2018.
Average Age and Cruise Duration
- Average Age (2016-2018): 46.7 years
- Average Cruise Duration (2016-2018): 7.2, 7.1, and 7.0 days respectively
The average age of passengers remained relatively stable, while the average cruise duration decreased slightly over the three years.
Passenger Volume by Destination
| Destination | 2016 (K) | 2017 (K) | 2018 (K) | Change (2017-2018) |
|---|---|---|---|---|
| Caribbean/Bahamas/Bermuda | 10,135 | 10,695 (6%▲) | 11,335 (6%▲) | |
| Asia & China | 3,386 | 4,005 (18%▲) | 4,254 (6%▲) | |
| Central & Western Med. | 2,920 | 2,907 (0%▲) | 3,068 (6%▲) | |
| Northern Europe | 1,419 | 1,569 (11%▲) | 1,731 (10%▲) | |
| Australia/New Zeland/Pacific | 1,180 | 1,262 (7%▲) | 1,299 (3%▲) | |
| NA West Coast/Mexico/California/Pacific Coast | 1,209 | 1,089 (-10%▼) | 1,126 (3%▲) | |
| Eastern Med. | 1,020 | 896 (-12%▼) | 1,027 (15%▲) | |
| Alaska | 779 | 905 (16%▲) | 1,025 (13%▲) | |
| Panama Canal/South Am | 657 | 678 (3%▲) | 745 (10%▲) | |
| Baltics | 480 | 564 (18%▲) | 539 (-4%▼) | |
| Canary Isl. | 371 | 403 (9%▲) | 444 (10%▲) | |
| Africa/Middle East | 390 | 383 (-2%▼) | 370 (-3%▼) | |
| Other | 218 | 318 (46%▲) | 490 (54%▲) | |
| Transatlantic & World Cruise | 261 | 288 (10%▲) | 365 (26%▲) | |
| No Trade Identified | 292 | 220 (-25%▼) | 113 (-48%▼) | |
| Hawaii | 190 | 215 (14%▲) | 218 (1%▲) | |
| Canada/New England | 167 | 205 (23%▲) | 218 (6%▲) | |
| Exploration Dest. | 82 | 114 (39%▲) | 148 (30%▲) |
- Asia & China and Northern Europe saw substantial growth in passenger volume.
- Transatlantic & World Cruise experienced the highest growth rate in 2018.
- No Trade Identified showed a significant decline in passenger volume, indicating a reduction in unassigned or untracked passengers.
Key Information
- The cruise industry saw consistent growth from 2016 to 2018, with North America, Asia, and South America being the primary contributors.
- The average age of passengers remained around 46.7 years, suggesting a mature demographic.
- The average cruise duration decreased slightly, indicating a shift in consumer behavior towards shorter trips.
- Certain regions, such as Asia, North America, and Northern Europe, showed strong growth, while others like Scandinavia/Iceland, Eastern Europe, and Middle East/Arabia experienced declines.
- The report is published by the Cruise Lines International Association (CLIA), highlighting the global dynamics of the cruise market.
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