2023-10-18-KPMG-2023年全球科技报告-英_32页_2mb
报告摘要
KPMG Global Tech Report 2023 Summary
Core Content
The KPMG Global Tech Report 2023 highlights the ongoing momentum of digital transformation, despite global economic uncertainty. Organizations that are committed to innovation continue to realize value through strategic technology investments. The report emphasizes the importance of aligning digital initiatives with business goals and maintaining a clear focus on generating quantifiable returns.
Main Viewpoints
- Digital Transformation Momentum: Organizations that are intentional in their digital strategies are seeing tangible benefits, including improved profitability and performance.
- Leadership Buy-in: There has been a significant increase in leadership support for emerging technologies, with 38% of respondents in 2023 having such buy-in, up from 10% in 2022.
- Focus on Value: Technology leaders stress the need for digital initiatives to be tied directly to business outcomes, avoiding aimless or protracted projects.
- ESG as a Priority: Environmental, social, and governance (ESG) goals have moved to the forefront, becoming the top innovation priority for many organizations.
- Cybersecurity as a Strategic Asset: Cybersecurity is no longer just a risk management concern but a key driver of customer trust and business resilience.
- AI and Automation: AI and automation are increasingly seen as critical for achieving short-term business goals, with 68% of leading organizations considering them vital.
- XaaS (Everything-as-a-Service): While XaaS is gaining traction, many organizations still struggle with managing existing environments efficiently, and the focus is shifting towards optimizing these platforms.
Key Information
Digital Transformation Progress
- Performance Uplift: 63% of organizations reported an increase in profitability or performance from digital transformation efforts over the past 24 months.
- Technology Impact: Investments in data and analytics, cybersecurity, public cloud, and AI have all shown positive impacts on business outcomes.
- Regional Variations:
- Asia-Pacific (ASPAC): 35% of organizations report gains from AI and automation.
- Americas: 24% report gains from data and analytics.
- EMA: 28% report gains from data and analytics.
- Overall: 61% of organizations have embedded data and analytics into daily operations.
ESG as a Digital Priority
- Top Priority: ESG targets have become the primary driver of technology innovation for many organizations.
- Confidence in Existing Tech: 72% of respondents are confident they can advance ESG goals using their current technology stacks.
- Technology Applications: Tools like data and analytics are used to track performance, manage reporting, and identify improvements in ESG metrics.
Cybersecurity and Trust
- Cybersecurity Focus: Cybersecurity and privacy are primary concerns in digital transformation, with 40% of organizations making it a key goal in XaaS projects.
- Security by Design: 62% of businesses recognize that managing risk early with security and control by design increases transformation success.
- Proactiveness: 71% of organizations want to be more proactive in integrating trust, security, and privacy into technology rollouts.
XaaS Challenges and Opportunities
- XaaS Adoption: 63% of organizations have increased profitability or performance through XaaS in the past 24 months.
- Integration Issues: Despite benefits, many organizations are still in the early stages of XaaS implementation and need to focus on optimizing existing environments.
- New Benefits: XaaS is now associated with better data management, faster innovation, and reduced carbon footprint.
AI and Machine Learning
- AI Importance: AI and machine learning are considered the most important technologies for short-term ambitions, with 57% of technology professionals believing they will be vital over the next three years.
- Leading Organizations: 68% of leading businesses see AI and machine learning as critical for achieving short-term goals.
- Generative AI: There is a growing interest in generative AI, particularly in areas like customer engagement and conversational interfaces.
Technology Leadership and Collaboration
- Cross-functional Collaboration: Technology teams must work closely with business partners to align innovation with strategic ambitions.
- Diverse Teams: Diverse teams can lead to better decision-making, even if it feels slower initially.
- Storytelling in Tech: The IT function must effectively communicate its value to secure support and resources for future projects.
Conclusion
The 2023 report underscores that digital transformation is not just a trend but a necessity for organizations aiming to stay competitive. With a growing emphasis on ESG, cybersecurity, and AI, the focus is shifting from merely adopting technology to using it strategically and with intent. While challenges such as budget constraints and integration issues persist, the potential for value creation remains strong, and organizations that embrace these changes are poised for success.
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